āma produces skin and hair care in Aotearoa, New Zealand using natural ingredients. Helmed by Heidi Mehrtens (Ngāi Te Rangi, Scottish and German descent), āma aims to provide everything you need and nothing you don’t. Designed to encourage women to create time for self-love and indulgence in their busy days, āma offers salon-quality products for the bathroom cabinet that pamper, nourish, and protect. In te reo Māori, āma can refer to the upright boards under the carved maihi at the front of a meeting house or the outrigger of a canoe – both of which provide balance and support. āma also means ‘mother’ in various languages. As a mother of three, Heidi describes her business as an opportunity to show her children an example of working toward a fairer, healthier world.
5.2cm x cm
magnesium and lavender body butter used to relieve muscle aches, pain and cramps and aid a restful sleep
made in New Zealand