Āe Botanicals Dawn Glow Day Serum

Slow down, breathe deeply and say yes to skin and body care that honours ritual, culture and craftsmanship. Āe is a Māori beauty and wellness brand based in Kaikohe, Northland. Their premium formulations are grounded in Te Ao Māori, harnessing the power of indigenous botanicals and incorporating the knowledge of plant properties passed down through generations. 

Each multi-use product is packed with potent ingredients – like soothing kawakawa and nourishing harakeke – that strengthen skin and boost natural radiance. 

Discover your daily ritual and enjoy glowing, healthy skin.

40ml 
lightweight, fast-absorbing serum designed to hydrate, brighten, and support skin resilience throughout the day 
apply 1–2 pumps to clean skin, press into face, neck, and décolletage
use across: face— hydrate and glow, eyes— smooth and refresh, neck and décolletage— support and brighten
crafted from New Zealand botanicals, designed for every skin type, no synthetics